Adam Smith: The Marketing Concept
Short post:
In 1776 in The Wealth of Nations, [tag]Adam Smith[/tag] wrote that the needs of producers should be considered only with regard to meeting the needs of consumers. While this philosophy is consistent with the [tag]marketing concept[/tag], it would not be adopted widely until nearly 200 years later.
Uncategorized
If you enjoyed this post, please consider to leave a comment or subscribe to the feed and get future articles delivered to your feed reader.
Comments
No comments yet.
Leave a comment