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Author Archive

Relevant Reading – March 9th

Sharing the the things I found for the day:

The burger map of the United States
Do Commercials Still Matter for Brands?
10 Steps to Setting SMART Objectives
Deadlines – The Fast and Furious
Leaner, Meaner, Innovation
Pricing


PM Scenario #108: Webinars, Boxes, Arrows & Tech Acronyms Work Everywhere – Right?

Image by spatiallyrelevant via Flickr

I’ve been spending the last couple of weeks focusing on consuming content, spending a good deal of time in PowerPoint and getting insights from folks which has been very rewarding and challenging.   I’ve also been taking an inventory of situations I’ve been in/witnessed throughout my career to see if I [...]


Where is that creative monster of yours?

Very often as product managers we have the need to get creative.  We need to find ways to position into our differentiation and develop/edit/approve content which our buyers and customers will read, so it’s not all persona’s, powerpoint and math.  Since we spend so much time dealing with facts, evidence from the market and other [...]


Relevant Reading – March 4th

Sharing the the things I found for the day:

Social Markers. Here I Am, Brain The Size Of A Planet.
Undercover Boss – Afraid of what you might find?
Use SEO to ruin a good brand name: 3 easy steps
Does Programme & Project Management have a “Long Hours” Culture?
Top 10 Hurdles to Becoming a B2B Thought Leader…and the [...]