Marketing
PCAMPATL: Learning, Sharing and Discussions
PCampATL has been a great time. Good discussion, networking and session facilitation. Great job by @jbrett and the rest of the volunteers.
Many thanks to the folks that attended the session and provided your insights on the things we get bogged down on. Based on the discussion, it is clear we all get bogged down in [...]
Get Sticky with It, Why some ideas are easily remembered
While the phrase “sticky” is like so 1998, it still works. Plus what else would you say?
Now that’s an adhesive concept you can’t shake.
It’s kinda like that mid-January cold you get every year.
<insert other made up silly thing which wouldn’t be as effective as sticky>
Made To Stick – Why some ideas take hold and [...]
McKinsey Report: The City of Atlanta Achieves Statehood!
Typically when I look at McKinsey’s reports I take away some meaningful data which I file away in my head for future use, but in a recent Chart Focus piece I had more questions than kernels of knowledge to use. I was really caught by the interesting assertions and regionalism based approach from David [...]
How to Grow a SaaS Company like Wildfire
The web is full of how-to articles from technology CEOs about their views on strategies and tactics. A lot of the time those CEOs have not quite achieved the full success their strategies seem to imply. I recently came across a piece about Rick Stollmeyer, CEO of MindBody Software. MindBody provides SaaS solutions for yoga [...]
