Software Market Assertion: Why are so many software companies SO disfunctional (sic)?
Things are tough all over for software product managers. Layoffs, mergers, the general market and all kinds of spooky downturn stuff, but that just might not be all that is afoot which just might make some software companies increasingly dysfunctional. Thomas Friedman’s recent piece on “The Do It Yourself Economy” asserts:
In case [...]
You can’t move a brand without moving people…
212 slides on positioning your brand, sorta. More about Innovation and Brands and how the channels of communication may just be the innovation. Great break down on brands by Johan Ronnestam, I’ve never thought of my name as a google keyword though.
Innovative Brand Communication
View more documents from Johan Ronnestam.
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Splinter Cell: Practical Purists’ Launch Product Management Grid
There had been rumors of the new grid online for months, but heretics are always blogging on something to create page views and interest in their content, but now it appears to be true. After reviewing the new grid which was formally launched in the latest Pragmatic Marketer, it appears that clearly the designated hitter [...]
Publication: The Strategic Product Manager and the CFO
So you can read the latest piece in print in Pragmatic Marketing’s The Pragmatic Marketer which I co-authored with John Mecke, take a look.
Give your CFO an opportunity to contribute, participate in the day-to-day workings of your product as a business, and you may just get a business partner who can help you and your [...]





