Marketing IS in the Middle: David Daniels
Before I met the next person in the series, I was facing some of the most challenging product management opportunities in my career - a new product, a legacy market and a bunch of customers who needed a little love and David put it into perspective quickly - “Jon sounds like you’re a project manager [...]
Marketing IS in the Middle: Adam Shapiro
Everyone is in sales, especially marketing or at least marketing is in the middle of the business operations and sales. Adam Shapiro is a long term sales leader and has spent the last couple of years building out market, product positioning and sales execution models for companies as the President of MS Strategies. Adam also [...]
