Conference Presentation: Social Meander
Had a couple of who emailed and some people who asked about the quote in my preso from Demian Entrekin and where I got it, so I figured I would post presentation for reference.
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Stories, Marketing and personal bias - OH MY!
Most marketers apply their personal biases to initiatives. These biases are created through experiences - personal and professional. Whether a bias is earned from lessons learned or a personal “style” element - it often manifests in the types of channels used, the tactics used and which of the 4 P’s is central to [...]
