A real-time voice: Hack the Debate and Where’s my Gas?
Two really interested things have happened of late around Twitter which has had me discussing Twitter in odd situations. With references in the AJC on a fairly creative use, Twitter may become an inventory management system for the CONSUMER. Consumer based demand management might be another way to look at it - regardless it [...]
The Social Marketing Construct: Evolving Brands and Emerging Realities
Download the Social Marketing Construct
Why we wrote it:
After sitting in a Pragmatic course taught by David Meerman Scott, I came up with the idea that I just might wanna write something a little more substantial than a blog post. David spent a good deal of effort in his New Rules of Marketing course on the [...]
